Interested in doing a marketing research
project, but don't know where to begin? Or maybe you
know exactly where to begin but want to see if we'll
handle your marketing research project with the care
and thoroughness you need. Maybe you're somewhere in
the middle. Whatever category you're in, MRSI can help.
Not only do we have the processes, technologies and
expertise to provide a custom marketing research solution
to meet your needs; we'll show you exactly how we do
it, from beginning to end.
We take great pride in our aggressive
commitment to quality. That's evident throughout all
phases of our project work -- from proposal preparation
and study design
through the final presentation
of results and recommendations.
Our first step is to understand
the question(s) you need to have answered. Then we work
with you to identify and outline the marketing research
project objectives and define the size and source of
the survey sample. Next, we determine the most appropriate
marketing research methodology. Our innovative and actionable
design approaches ensure your study is customized to
meet the unique needs of the project.
Our second step is questionnaire
development. Surveys are designed with your marketing
research objectives in mind. We make sure the questions
address the needs of the project and all surveys are
pre-tested to confirm the survey, instructions and procedures
are set up appropriately.
Our third step is to coordinate
data
collection. Whether the data is collected via
phone,
in-person,
through the Internet
or by using qualitative
research, your marketing research studies are
continuously monitored by your research team to ensure
accuracy.
Our fourth step is to analyze
the data. Once collected, we utilize our extensive statistical
and analytical expertise to transform the data into
clear, concise and actionable information. We clearly
summarize and explain the key findings and recommend
a course of action.
Our fifth and final step is
to report our results to you. Our clients have come to rely on
our reporting capabilities. Whether it's providing presentation-ready
materials, formatting reports to meet your internal
standards or delivering reports via your choice of media,
we make every effort to give you the insight you need
in the format you want.
At a time when corporate marketing
research staffs are being reduced, increased market
competition requires even more effective, actionable
marketing research for an organization to remain successful.
At MRSI, we understand the challenges you face and tailor
our services to meet your needs.
Learn more about how we can put our marketing research
expertise to work for you today! Call 513-579-1555
or use one of our online forms to quickly request
additional information or to request
a proposal.
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and Development by Matschca
Design, Inc.
All Rights Reserved
Copyright 2003 Marketing Research Services, Inc.
