MRSI adds value with quality data
collection. We have set high operational quality standards
and checks and have developed many unique programs to
monitor and encourage the highest quality work. A strong
testimony to the quality of our work is the fact that
other marketing research firms often ask us to do data
collection for them. In an industry where the quality
of data is paramount, we consider this the ultimate
compliment.
We can often boost study response
rates and increase research efficiencies by using an
in-house hybrid data collection solution, such as phone/Internet,
mail/Internet, field/Internet, or phone/fax/Internet.
Our data collection services include:
Online
Research
MRSI is your source for online research. With extensive
experience across a range of industries and audience
types, our iResearch®
online research technology, plus our ability to conduct
all online research design and analytics in-house for
maximum security and flexibility, we're your one-stop
shop for cost-effective online marketing research.
In-Person Interviewing
MRSI's full-service capabilities include what we, and
many of our clients believe, to be the highest quality
in-person interviewing available. Our national roster
of over 250 approved field agencies is continually updated,
giving you complete geographic flexibility in your intercept
or central location research projects. We maintain strong
partnerships with this extensive network of data collection
agencies.
Telephone Center
MRSI has the expertise and facilities required for all
of your telephone research needs. We ensure superb quality,
competitive costing and timely turnaround. MRSI maintains
a state-of-the-art call center in Cincinnati, Ohio with
100 percent CATI interviewing. We have one of the most
technologically advanced telephone data collection centers
in our industry.
Data Processing
The Data Processing Department at MRSI is responsible
for the coding, editing and processing of research data
using a state-of-the-art system for tabulation. By keeping
this important phase "in-house", the analysts at MRSI
can analyze data creatively and proficiently by communicating
their needs directly to the Data Processing Department.
We continually review our software tools and processing
techniques in order to provide our clients with accurate
and reliable results.
Learn more about how we can put our data collection
expertise and resources to work for you today! Call
513-579-1555 or use one of our online forms to quickly
request
additional information or to request
a proposal.

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