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Quality of Data Collection

MRSI adds value with quality data collection. We have set high operational quality standards and checks and have developed many unique programs to monitor and encourage the highest quality work. A strong testimony to the quality of our work is the fact that other marketing research firms often ask us to do data collection for them. In an industry where the quality of data is paramount, we consider this the ultimate compliment.

We can often boost study response rates and increase research efficiencies by using an in-house hybrid data collection solution, such as phone/Internet, mail/Internet, field/Internet, or phone/fax/Internet.

Our data collection services include:

Online Research
MRSI is your source for online research. With extensive experience across a range of industries and audience types, our iResearch® online research technology, plus our ability to conduct all online research design and analytics in-house for maximum security and flexibility, we're your one-stop shop for cost-effective online marketing research.

In-Person Interviewing
MRSI's full-service capabilities include what we, and many of our clients believe, to be the highest quality in-person interviewing available. Our national roster of over 250 approved field agencies is continually updated, giving you complete geographic flexibility in your intercept or central location research projects. We maintain strong partnerships with this extensive network of data collection agencies.

Telephone Center
MRSI has the expertise and facilities required for all of your telephone research needs. We ensure superb quality, competitive costing and timely turnaround. MRSI maintains a state-of-the-art call center in Cincinnati, Ohio with 100 percent CATI interviewing. We have one of the most technologically advanced telephone data collection centers in our industry.

Data Processing
The Data Processing Department at MRSI is responsible for the coding, editing and processing of research data using a state-of-the-art system for tabulation. By keeping this important phase "in-house", the analysts at MRSI can analyze data creatively and proficiently by communicating their needs directly to the Data Processing Department. We continually review our software tools and processing techniques in order to provide our clients with accurate and reliable results.

Learn more about how we can put our data collection expertise and resources to work for you today! Call 513-579-1555 or use one of our online forms to quickly request additional information or to request a proposal.



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Corporate Headquarters |  Cincinnati, Ohio 45202 |  1-800-SAY-MRSI |  513-579-1555 (phone) |  info@mrsi.com (e-mail)