MRSI is your trusted full-service marketing research provider.
We'll partner with you on your marketing research projects from
start to finish including custom marketing research design, quality
data collection and accurate, actionable analysis ensuring a
seamless process that delivers more insightful marketing research
and added value.
But, it's not just the depth of our capabilities and our
responsiveness that has 94 percent of our clients over the past
three years willing to recommend us; it's also our aggressive
commitment to delivering quality marketing research that yields
accurate, actionable results.
In fact, other market research companies regularly utilize MRSI
to design and execute data collection for their projects. In an
industry where the quality of data is paramount, we consider this
the ultimate compliment.
Our extensive marketing research toolbox includes:
Whether it's online research, in-person interviewing or
telephone data collection, MRSI can provide a custom marketing
research solution that fits your needs.
With over two million completed online surveys for over 2,000
studies in the past few years, across industries from consumer
products to healthcare, MRSI and our iResearch® online marketing
research technology provide one-stop shopping for cost-effective
MRSI is well equipped to handle your in-person interviewing
needs with a roster of over 200 field agency partners to give you
complete geographic flexibility. Plus, our stringent quality
control measures ensure the highest quality in-person research.
Our state-of-the-art call center in Cincinnati, Ohio offers 100
percent CATI interviewing with 96 interviewing stations networked
with Predictive Dialer™ technology. That, combined with our highly
trained interviewing staff, provides you the expertise, flexibility
and facilities required for all of your telephone marketing
more about our Quantitative Research tools.
Our team of qualitative research experts helps you get inside
the mind of your customer to find out the how's and why's critical
to your success. From social media research, ethnography, focus
groups, and in-depth interviewing to online qualitative research
sessions and online bulletin boards, they dedicate themselves to
providing the tools and responsiveness necessary to ensure a
creative, collaborative experience that enhances learning.
Learn more about
our Qualitative Research tools.
MRSI's highly skilled analysts put marketing research results in
perspective and provide clear direction to help guide your business
strategies. They are involved from the start of each project to
consult on custom marketing research design and questionnaire
development and utilize their extensive quantitative experience,
statistical skills and the broad array of analytical tools and
techniques at their disposal to deliver the most effective custom
marketing research results.
Learn more about
our Analytical capabilities.