Elise Delahanty
Elise Delahanty, Executive Vice President
Elise has 20+ years experience as a marketing researcher
encompassing a wide variety of industries and research techniques.
Throughout her career, Elise has designed and completed projects in
the CPG, durables and service industries.
She is responsible for providing strategic direction to her
clients through studies that answer difficult research questions.
Her areas of specialty include concept/product testing, category
understanding, segmentation, claims testing, tracking, and customer
satisfaction.
Before joining MRSI, Elise was a project director and research
analyst for Burke Marketing Research. She was also a research
supervisor at Kings Entertainment Company. Elise has an MBA with
concentrations in marketing and quantitative analysis from the
University of Cincinnati.
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